Data Analytics and Business Intelligence Taylor & Francis Ltd

Business Analytics, is driven by an increasing demand from the real world. This book reviews advances in data analytics and business intelligence that assists industries in problem-solving exercises, with a view to driving competitive advantage. The book provides knowledge and insights to needed to improve, innovate, and formulate new or existing processes, products, and services. In addition, this book demonstrates how to go beyond conventional analytical tools to reach the depth of the data an...